Anafore gets first round of VC funding
Singapore-based Anafore Pte Ltd, the operator of a startup website focused on referral marketing, has secured its first round of funding from three venture investors: Singapore-based BAF Spectrum; Spring Seeds Capital, a subsidiary of startup investor Spring Singapore; and Toivo Annus, the engineering cofounder of Skype.
Anafore manages a website that connects SME-sized e-commerce firms to customers via a referral marketing program. Specifically, Anafore will discerningly send a shopper an email promoting a client's products,...
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