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  • Southeast Asia

Fosun leads Series C for Singapore's theAsianparent

  • Justin Niessner
  • 12 July 2019
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Fosun RZ Capital, the VC arm of Fosun, has led a Series C round of undisclosed size for Singapore-based theAsianparent, which claims to be Southeast Asia’s largest mother-and-child online platform.

JD.com, venture investor ATM Capital, and Korea-based Redbadge Pacific also participated. They were joined by existing investors Global Grand Leisure and WHG Holdings. The fresh capital will be used for expansions across Asia and Africa, as well as the development of a recently launched app that provides parents and parents-to-be with tips and a support network.

“Having the largest community and traffic in the mom and baby segment in the region, theAsianparent's addition to the portfolio is strategic and extremely synergistic,” Wilson Jin, chairman of Fosun RZ Capital, said in a statement. “Through a deeper collaboration with Fosun's ecosystems, our efforts are made to accelerate the growth of the company and expand the depth and breadth of its reach.”

TheAsianparent began as a parenting blog in 2009. It went on to establish a portfolio of content and community platforms for women that reach some 23.5 million users monthly across Southeast Asia, India and Africa. In addition to social networking, services include curated articles from parenting experts, a baby milestone tracker, a photo booth and editor, as well as contests and polls for parents.

“We are excited to be a part of theAsianparent’s journey to becoming Asia’s largest community and content platform for women,” Jonathan Zhong, a partner at ATM added. “With the huge adoption rate of theAsianparent app across Southeast Asia as well as the high level of engagement we see from users, we feel theAsianparent is well positioned to rise to the top across other Asian markets.”

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