
Monk's Hill leads Series A for Singapore sales tech supplier
Singapore-based Monk’s Hill Ventures has led a $5.3 million Series A round for domestic enterprise technology provider Saleswhale.
Gree Ventures, Wavemaker Partners, and Y Combinator also contributed. All four investors participated in the company’s seed-stage funding across 2016 and 2017.
Kuo-Yi Lim, a co-founder and managing partner at Monk’s Hill, defined the opportunity in a lack of integration and efficiency in enterprise marketing workflows. He stressed that the company’s artificial intelligence (AI) platform allowed for tangible top-line improvements.
“This is not theoretical – Saleswhale’s customers are already enjoying real benefits,” Lim said in a statement. “We believe the Saleswhale team is creating the category-defining solution and are pleased to be a partner in this journey.”
Saleswhale’s technology supports sales and marketing teams by automating lead engagement and qualification processes. When a lead is ready for a sales conversation, an AI sales assistant hands them off to a salesperson.
The company, which also maintains a base in the US, will use the new capital to grow its team across engineering, customer service, and sales, as well as to improve its product offering. Clients include Randstad, General Assembly, and Unit4.
Monk’s Hill focuses on post-seed technology start-ups positioned to leverage growth in Southeast Asian markets. The firm closed its first fund at $85 million. A second fund was launched last year with a target of $120 million.
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