Q&A: Gushcloud's Althea Lim
Singapore’s Gushcloud, a VC-backed influencer talent agency and content producer, operates at the frontlines of a young, fast-changing media landscape. CEO Althea Lim tours the latest developments
Q: How has COVID-19 impacted media and marketing? A: A lot of brands have withheld spending on awareness marketing. Instead, they’re looking toward the live commerce and social commerce channels that...
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