SWF survey shows image shortfall
Sovereign wealth funds (SWFs), as well as private equity in general, may have a significant problem with acceptance even in some of the Asian markets most closely associated with them, according to a recent report, the Sovereign Brands Survey 2010, conducted by research consultancy Penn Schoen Berland (PSB) and Hill & Knowlton.
This survey polled 150 groups of “elites” in seven markets worldwide, including Egypt, Brazil, China, India, Germany, the US and the UK. “Emerging markets seem to be most interested in getting...
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