CyberAgent, Gree, GMO invest in Japan’s Kaizen platform
CyberAgent Ventures, Gree Ventures and GMO Venture Partners have together invested $800,000 in Kaizen platform, the Japanese start-up behind website service planBCD.
PlanBCD is a service for businesses wanting to improve the performance of their website in a cost effective way. It manages website design, testing, tracking, and analysis by leveraging a network of growth hackers - marketers who focus on building up the user base of start-ups by combining traditional marketing and analytical skills with product development skills.
According to a release, this latest round of funding will be spent on marketing, improving the platform and hiring staff. Kaizen, which was founded in April this year and has offices in Tokyo and San Francisco, is also looking to expand the business in the US over the next financial year.
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