Japan's B Dash Ventures backs photo curation site Iemo
Japanese VC firm B Dash Ventures has invested an undisclosed sum in Iemo, an interior design-focused photo site.
Launched in 2013 by serial entrepreneur Mari Murata, Iemo is comparable to other more established photo curation websites such as Pinterest and Fancy. However, it differs in having a particular focus on interior decoration and architecture.
In addition to allowing users to post their own content, the website has formed partnerships with a number of interior manufacturers and architectural offices to collect high quality images for the site and to help companies set up their own curated portfolios.
The investment wll be used to step up Iemo's engineering efforts, including the development of a mobile application for the site.
B Dash Ventures was launched by Hiroyuki Watanabe, former general manager of internet services firm NGI Group, in 2011. The firm currently has around 12 technology and internet-focused companies in its portfolio.
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