
Chinese audio equipment maker Fiil raises $20m
Fiil Headphones, an audio equipment maker founded by Chinese musician Feng Wang, has raised a Series A round of funding worth $20 million.
The round, which values the start-up at RMB1 billion ($152 million), was led by domestic venture capital firm Yuanjing Capital, alongside Plum Ventures and Haofang Capital. Zhuangli Fengjing Cultural Media, an entertainment events start-up set up by Wang, also invested in Fiil.
Operated by Fengfan Technology, the company has launched three lines of headphones, namely Fiil, Fiil Wireless and Fiil Bestie, which are priced from RMB599 to RMB1,599 each. The products are sold through online e-commerce platforms such as Alibaba Group's Taobao, Amazon and JD.com. It's also distributes through offline retail shops.
The company plans to use the new capital to develop its hardware and software technology, and to create a music-related ecosystem around its products, Jinzhou Peng, CEO of Fiil, said in a statement posted on its Weibo microblog. The company is looking for some acquisition targets in the supply chain.
Yuanjing was founded by Yongming Wu, a co-founder of Alibaba who is no longer with the company. The GP manages a RMB2 billion renminbi fund and a $302 million US dollar fund, and has backed Chinese start-ups such as Dianping, Fanli.com and Chemao.
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