Tiger Global, Nirvana lead $5m Series B round for India's Zopper

Recently rebranded from Reviews42.com, Zopper is a community-based site that aggregates user reviews across numerous consumer products categories. Users can browse products by brand, category, features and pricing. Along with user and expert reviews, buying tips and overall ratings, the site features a price comparison engine.

According to VC Circle, the company plans to use the new capital to scale up the business and launch a number of new products. It will also go towards team and technology development and integrating more offline retailers.

"The total addressable product-related retail market is around $100 billion. With increasing smart phone penetration and trends like ROPO (research online, purchase offline) and show-rooming on the rise, we are bullish on further growth," said Surjendu Kuila, co-founder of Zopper.

AVCJ Research data show the firm previously raised two rounds of funding. The first was an undisclosed seed round involving Blume Venture Advisors and VenturEast fund Advisors, in June 2012. The Series A round - which closed in April, 2013 at $2million - featured Nirvana, Blume and Canaan Partners.

The company competes with MySmartPrice.com, FindYogi, PriceBaba, Buyit, PriceDekho, and Amazon's Junglee.com, among others. Tiger Global has aggressively targeted India's e-commerce space, backed Flipkart and Myntra - which later bought Flipkart - as well as Commonfloor, Olacabs, Caratlane, Freshdesk, Babyoye, Zovi, Just Dial and MakeMyTrip.

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• Topics
• Consumer
• Technology
• South Asia
• Early-stage
• Venture
• Consumer
• Technology
• India
• Tiger Global Management
• Nirvana Venture Advisors
• Venture