VC-backed Flipkart acquires India's AdIQuity
Indian VC-backed e-commerce giant Flipkart has acquired AdIQuity, a domestic mobile ad network. Financial details of the transaction were not disclosed.
Set up in 2006 and headquartered in Bangalore, AdIQuity enables app developers and mobile publishers to monetize their inventory while providing ad agencies and other media buyers with a platform to acquire...
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