China Micro LED developer Jade Bird gets new funding
Jade Bird Display (JBD), a Shanghai-based developer of micro LEDs used in artificial reality (AR) devices, has raised several hundred million renminbi through two tranches of Series A funding.
The first tranche, a Series A3 extension, was co-led by electric vehicle maker BYD and Shanghai STVC Group. Cowin Ventures and Semiconductor-focused Panel Capital re-upped.
It was followed by a Series A4 led by GF Qianhe. Other investors include an investment entity launched by car manufacturer Geely and phone maker Meizu. Lightspeed China Partners and Eight Roads Ventures re-upped, according to a statement.
The fresh capital will be used for core technology R&D, manufacturing, recruitment, and market expansion.
AVCJ Research has records of two previous rounds raised by Jade Bird. Cowin led a Series A in 2021 and then re-upped in a Series A3 last August led by Eight Roads Ventures China and Lightspeed China Partners. Deal sizes were not disclosed.
AR glasses are expected to succeed smart phones as the primary next-generation mobile platform. Micro LEDs - sometimes referred to as the “ultimate display technology” - are a key component. They have been described as essential for AR devices to fulfil mass-market consumer-end applications.
Founded in 2015, Jade Bird focuses on micro LEDs below 0.3 inches in size, with competencies covering chip design, processing and manufacturing, and packaging and testing. Its products are found in approximately 10 AR glasses models available today.
The company emphasises improving the efficiency of micro LEDs. It claims to deliver brighter products than any competitor, setting a new industry records across multiple years.
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