GPs should take more care when targeting family offices - AVCJ Forum
Family offices represent an attractive and flexible source of capital for private equity firms, but GPs could do more to ensure the opportunities they pitch are a good fit for their audience.
“Family offices are looking for world-class partners – there is a saying that everyone bets on the jockey and is agnostic about the horse,” Dan Farrell, chairman and CEO of Privos Capital, a multi-family...
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