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  • Greater China

China VCs in $20m round for VR developer uSens

  • Holden Mann
  • 02 June 2016
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Fosun Kinzon Capital, the VC arm of Chinese conglomerate Fosun International, has led a $20 million Series A round for uSens, a US-based developer of virtual reality (VR) and augmented reality (AR) tools.

Existing Chinese investor Maison Capital also participated in the round, along with new investors Great Capital, Fortune Capital, Oriental Fortune Capital and iResearch Capital. In addition, the ARM Innovation Ecosystem Accelerator contributed funding, and will provide more resources in the form of consulting and design services.

uSens primarily develops head and hand tracking tools for VR systems. Head tracking has been a major area of development in the VR sector, with hardware and software makers looking for ways to track head movements more accurately and thus create a more immersive experience. Hand tracking is intended to give users more natural-feeling ways to interact with virtual environments than the handheld controllers that are typically used.

"It's clear that ARVR is an explosive market. Already consumers want a more immersive experience, and hand controllers simply aren't the solution," said Fosun Kinzon chairman and president Donghui Pan in a statement. "We've chosen to invest in uSens because we're confident the company has the deepest expertise and vision to provide this key that will help unlock mass-market ARVR adoption."

A number of GPs have made investments in the VR space, with some raising funds specifically to target the sector, such as Gree and Colopl in Japan. In China, CMC Capital Partners last year participated in a $65 million funding round for VR tech developer Jaunt, and Taiwan-based hardware developer HTC launched an accelerator program for VR start-ups called Vive X based in Beijing, Taipei and San Francisco.

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