China consumer: Brand power vs traffic might
Private equity investment in China’s consumer sector has fluctuated over the past 18 months in line with the fortunes of portfolio companies. Applying TMT logic to brand building didn’t help
Kathy Xu, founder and president of Capital Today, has invested in companies that have come to define China’s e-commerce ecosystem, from JD.com to Meituan. This doesn’t make it any easier to order groceries...
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