
CITIC Capital leads round for China VR headset maker
CITIC Capital has led a RMB230 million ($35 million) round of funding for Baofeng Mojing, or Baofeng Magic Mirror, a Chinese virtual reality (VR) headset manufacturer.
Chinese gaming company Tianshen Hudong and an investment fund launched by Baofeng Technology, the parent company of Baofeng Mojing, also participated. Existing investors including film producer Huayi Brothers, music company Tianyin, mobile firm Shenzhen Aisidi and Shenzhen Green Pine Capital Partners have all re-upped in the new round.
The round values Baofeng Mojing at RMB1.43 billion, the company told 36kr.
Baofeng Mojing develops VR headsets that can be used to watch videos and play games on smart phones. The device is already in its fourth iteration, with more than 500,000 units sold since the first generation debuted in September 2014. The company also makes VR cameras and other equipment.
The start-up raised a $10 million round from Huayi Brothers, Tianyin, Aisidi and Shenzhen Green Pine early last year.
In September last year, media-focused PE firm CMC Capital Partners participated in a $65 million Series C round of funding for Jaunt, a US-based VR technology developer, alongside TPG Growth, Evolution Media Partners and Participant Media.
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